One button, five ways - Five Twitter tips to increase your attraction on Twitter!

Getting the most from your Twitter account.

 
If you want to get the most out of Twitter, you need to get the most from the @ reply button. Here’s five ways the @ button makes your Twitter account really sing.

Potential Twitter Followers

When you follow someone new on Twitter, you may be bringing your account to their attention for the first time. If they have a look at your account and just see a page of transmissions with no engagement, it looks flat and one dimensional. An account with a timeline split between helpful content and conversations shows potential followers you are a helpful, chatty company – and not a dreaded spambot!

Say hello on Twitter

When you follow someone new, say hi. Have a look at their timeline for a tweet that grabs your attention and comment on it or ask a question. You don’t present your business card to new contacts and then walk away with no conversation in the real world, so don’t do the same on twitter.

Follow up on company searches on twitter

If you see someone talking about your company, products or industry on one of your Twitter searches, say hello. Answer their question, say thanks for the mention, or follow up with a question of your own. Encouraging the conversation and engagement shows the human face behind your company.

React to your Twitter timeline.

You put a lot of effort into your tweets and other people are the same. When you see an interesting tweet, or a tweet that makes you want to know more or even one that just makes you smile, reply with a comment or question of your own. Twitter is all about the communication, so foster and encourage it!

Reply to your own mentions

The @connect page on Twitter makes it easy to keep in contact. Reply to all your mentions, thank and start conversations with new followers and chat to people who have re-tweeted you. Everything is on one page and so easy to track. Use of the @ button can transform your account – how often do you chat on twitter?

Make sure you post a profile picture on your Social Media Page!

What do people look at on your Facebook Page?

  You may spend ages crafting that tweet, putting together that Facebook Wall Post or thinking up a pithy LinkedIn update, but according to a recent study by EyeTrackShop and Mashable, profile photos matter.

• Profile pictures matter. The site feature that attracted most attention on Klout, Facebook and StumbleUpon was the profile photo.
• Job title garnered more attention than profile photo on LinkedIn. In fact, it got more attention than anything else on the page.
• Who you know gets noticed. Even if for no better reason than their placement on the page, people do look at those little thumbnails of friends that appear on many social profiles. You can see this in the data from the Facebook, Google+, Twitter and Klout profiles.
• Content on top wins. The further something is down a page, the fewer number of people look at it. This was true on both content-focused profiles such as Pinterest and Digg as well as socially focused profiles such as Facebook. On the Twitter and YouTube profiles, the effect was less extreme.

Have a look at the photo slideshow on the original article to see where people look. It may help you decide how to glitz up your Social Media pages.

Social Media Statistics 2011 - social media infographic with statistics to make you think!

2011 - the year social media moved into mainstream consciousness in the UK. Thanks to this infographic from Dream Systems Media we can see the fascinating picture of what goes on online. In 2011

• There were 100 million active Twitter accounts
• 200 million accounts were added to Facebook
• 4.8 billion people have a mobile phone while only 4.2 billion people have a toothbrush
• 65% of adult internet users have a Social Media Account

It's a huge virtual world, with a lot going on in it!

Social Media Marketing : Quality of Following, Not Quantity.

Oh, I love starting a blog post with a riff on a cliché, but please bear with me. When it comes to assessing the success of your social media marketing, there are basic things you should do. Have a look at your Twitter followers, Facebook Friends and Likes, LinkedIn Connections, YouTube subscribers. How many do you "know" and can you list one or two things about them off the top of your head?

It's not always about the numbers, it's about the Social Media Engagement. Without this, you're wasting you're time. Have a look at your lists and spend a bit of time every day going through it. Say hi to people, comment on their posts, reply to their tweets. Hang around for the conversation that evolves. Share others' links and thoughts too. You'll get to know the people on your feeds and streams and they'll get to know you too. That can only be a benefit to your knowledge and your business.

How do you expand your knowledge about the people in your feeds and streams? We'd love to hear other examples!
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